To be able to make necessary investments to ensure continuity of service; To encourage the convergence of small and large savings ensure profit of the shareholders who are entitled to the capital; To create resources from activities to help our employees and the community develop economically and socially, and cutting out the waste by providing rational use of all resources is our main priority.

It is our principle to act in good faith and understanding in all our relationships to ensure fairness, mutual benefit, and always to abide by laws and ethics. To fulfill our responsibilities to today's people and future generations is another fundamental element that we are leading and can not give up. For Turkey and the world, it is our duty to behave in an environmentally conscious manner and to disseminate this knowledge.

Our main goal is to be the best in quality, service, supply sources and dealer relations, investment options offered to shareholders and to maintain this image that we have in public. To achieve this goal, it is our basic principle to assume management and to be a leader in the market.